Tuesday, January 13, 2004

Boomers Vs. Gen X

Chris sent me this story about Gen Xers and Baby Boomers working together. If you’re too lazy to actually read it--even though you should because it was interesting--I will sum it up for you here:

GEN X – character traits
Born between 1965 and 1980
Numbered 46 million
Independent, skeptical and flexible
They know computers inside and out
They like money, but they also say they want balance in their lives.

BOOMERS – character traits
born between 1946 and 1964
Numbered at almost 80 million strong
Tend to give themselves over to their jobs
Believe in paying dues, playing by the rules and building careers
Believe in people skills
Had to learn and adapt to the growth in technology while already in the workplace

Basically, the Boomers think Gen X have no work ethic and expect to start at the top. Gen X think the Boomers are out of touch. There are more Boomers than Gen Xers, but slowly, the Boomers are beginning to retire. This leaves the door open for the up-coming group, known as Millennials or Generation Y, which is numbered around 76 million. They are just beginning to turn 21, so don’t worry about your day job just yet. But don’t say I didn’t warn you. If they are anything like us, they will rise up the corporate ladder just as fast and overtake the generation before them much like we did.

On a related note, LA Reid is no longer the President of Arista Records thanks to the BMG/Sony merger. Reid took over when Clive Davis was forced to step down as President. It was a big deal at the time, since he didn’t really have the kind of experience that Clive did (i.e. he was young). But he succeeded, breaking artists like Pink, Avril Lavigne and OutKast. Clive, never to be one counted as out, went on to start his own label, J Records, which broke Alicia Keys. These two are a great example of the Boomer vs. the Gen Xer. If anything, it proves both generations are competent, but each just have a different way of doing things.